NEW ECW
Entertainment Now
NEW ECW Productions is an award-winning mixed media company based in London, with a virtual production gallery in Cambridge.
NEW ECW is built different, we redefine how all content is produced and focus on modern distribution methods.
Our expertise lies in original initiatives, where the whole programme is the artic endeavour, and the final composition is an amalgamation of artistic techniques & innovative products, producing unique works of art and entertainment.​ From ideation to benefits realisation, our portfolio includes many complex projects demonstrating our unique ability and commitment to every single project we undertake; this includes a mixture of in-house passion projects, as well as providing artistic service.
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​Michael Savva - Executive Director​
As well as being our founder and award-winning director for films such as ‘Still Waters Run Deep’ and ‘Phlegm’, Michael Savva is also a qualified and highly experienced Program Manager at Framestore VFX London, working on ‘The Fall Guy’ (2024), ‘F1 The Movie’ (2025) and Prehistoric Planet: Ice Age (2025).
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Over the last 20 years, Michael has led many major projects that have transformed professional services and launched pioneering products across a variety of industries. Most recently these include AI machine learning tools in the VFX industry (directed & generative AI), such as image upscaling and inpainting, as well as LLM agents. Prior to this Michael completed storage re-architecture and virtualisation programs, launched UK's first online GP service and implemented pioneering digital SaaS & on-premise solutions across Finance, Procurement and HR departments in film, healthcare and advertising.
NEW ECW Productions
Examples of our unique projects include, the character creation of maniacal Prime Minister Guthrie Gardener, as seen in the short film Phlegm, the action-packed augmented reality adventure set across past reincarnated lives Lookbefo.re, or the stunning exploration of artistic evolution in three parts by Artistic Director & Choreographer, Roderick George in The Missing Fruit. Our first experimentation into mixed media, dates back to 2001 in an original mixed media theatre production called Affluenza, where the audience began watching the production on TV screens as they entered the venue. Today, we're excited to share our creative perspective and unparalleled expertise with artists, brands and audiences around the world.